For this Unit - you are taking on the role of an Advertising Agency Producer. Your agency must produce two 30 second spots, one a commercial, and one a public service announcement. The twist is that each spot has to be EXACTLY 30, or 60 seconds. Not a frame over or a frame less.

Video #11 - "Commercial" - DUE 3/15/17!

Length: 00:00:30:00, or 00:01:00:00 - Exactly. This is essential to the unit. In the real world, your videos have to be specific lengths.
Description: Make up your own scenario, but think "Super Bowl." You will not have to pay $5 million dollars for your spot to air, but making an epic commercial that you know many people will see is the idea.
Pre-Production Requirements: First, you must complete the :30 Commercial Project Proposal. The Proposal form is virtually a planning document, so for this project you DO NOT need to do a storyboard or shot sheet.
Production Requirements: You work and a major Advertising Agency, you may not break any copy write laws. You can use Videoblocks because we pay for that, but otherwise, you must personally capture all of the audio and video.
Post-Production Requirements: This is another area that will be crucial for this project. You may have a lot of footage, you may put your commercial together and it is 50 seconds long. Use your editing skills to make it the required length.
Distribution Requirements: Name your project "3_lastname_Commercial" Export your project as .mov file with the H.264 video codec settings. Then, add your 3_lastname_Commercial project to your DPS Google Drive, and share it with me. (ask me and or see the board to make sure you have the correct Google account for Mr. Laman)


Check out this good resource:
http://www.superbowl-commercials.org/
Laman's All-Time Favorite commercial (not appropriate)
https://www.youtube.com/watch?v=ifjMgEWDoWQ



Video #12 - "PSA" - Public Service Announcement - DUE 4/12/17!

Length: 00:00:30:00 - Exactly. This is essential to the unit. In the real world, your videos have to be specific lengths.
Description: Make up your own scenario, but think "Super Bowl." Its a PSA, you want to have your video make the world a better place. So what will it be?
Pre-Production Requirements: First, you must complete the :30 PSA Project Proposal. The Proposal form is virtually a planning document, so for this project you DO NOT need to do a storyboard or shot sheet.
Production Requirements: You work and a major Advertising Agency, you may not break any copy write laws. You can use Videoblocks because we pay for that, but otherwise, you must personally capture all of the audio and video.
Post-Production Requirements: This is another area that will be crucial for this project. You may have a lot of footage, you may put your commercial together and it is 50 seconds long. Use your editing skills to make it the required length.
Distribution Requirements: Name your project "3_lastname_PSA" Export your project as .mov file with the H.264 video codec settings. Then, add your 3_lastname_PSA project to your DPS Google Drive, and share it with me.

Check out this resource:
values.com
adcouncil.org
adcouncil video link
Would never happen: Basketball